About US



Anoushkriti - The Label

Puja a passionate entrepreneur & a devout lover of fashion and Style launched her dream label ‘Anoushkriti ‘in January 2012 in Delhi,India.The Label, a blend of Armenian word “Anoush” and Hindi word “Kriti”, symbolizes the graceful creations.

Brand Philosophy

The brand is inspired by the overwhelming desire of a woman to bring out her feminine & sensual self with confidence & style. Anoushkriti offers a complete wardrobe reflecting the multiple facets of the modern woman.It is a brand for the women having taste for class, is looking for elegance and wants to make a fashion statement wherever she goes.It stands for women who believe in themselves and makes their own choices.


We specialize in Indo western fusion wear that combine contemporary Indian hand embroideries , traditional block printing and applique work  with bold flawless westerns cuts made from rich pure and woven fabrics and handlooms. The impeccable attention to detail, immaculate finish , comfort & commitment to quality are the forte of our label that makes every creation speak for itself.


We are headquartered out of North Carolina, USA and can deliver around the world.